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Axis Solution Conference 2025

Protect and grow your business

Agenda
12:30 – 1:00 pm

Registration

1:00 – 2:00 pm
Networking lunch
Showcase open
2:00 – 2:10 pm
Axis welcome
2:10 – 2:30 pm
Keynote: Next-gen security and uncompromised privacy, empowered by Axis ARTPEC-9

The heart and brain of every Axis product is its system-on-chip (SoC). The 9th generation of Axis’ in-house developed ARTPEC SoC provides unmatched performance with exceptionally low bitrate, advanced AI analytics, superior imaging and enhanced cybersecurity. Protecting while safeguarding privacy, it also features built-in support for dynamic masking of humans, faces, license plates or backgrounds.

Speaker:

Leon Zou

R&D Director
Axis Communications

2:30 – 2:50 pm
Keynote: Harness the limitless possibilities of visual and non-visual AI sensors for security, privacy and growth

Advancements in AI analytics and image processing have enhanced video camera performance, enabling detection of smaller objects and finer details, and faster response. However, challenges like premise size, lighting, hazard and privacy regulation can arise. In such cases, a combination of technologies proves valuable. Thermal imaging captures heat-based visuals; radar uses electromagnetic wave to track movement in large outdoor areas—both work in low visibility and respect privacy; while audio and environmental sensors add crucial site data. They all provide actionable insights for safety, security, and operational efficiency.

Speaker:

Leon Zou

R&D Director
Axis Communications

2:50 – 3:15 pm

Panel discussion: Cybersecurity for business resilience

In an era where digital transformation is paramount, robust cybersecurity is essential for maintaining the confidentiality, integrity, and availability of surveillance systems. This panel discussion will bring together industry experts to explore the evolving landscape of cybersecurity in the context of surveillance and IoT integration. Panelists will share insights on common misconceptions, vulnerabilities, and best practices for securing IoT-enabled surveillance solutions. By fostering an open dialogue, we aim to enhance understanding of the challenges organizations face and the critical role manufacturers like Axis play in supporting enterprise cybersecurity strategies. Join us as we uncover innovative approaches to achieving business resilience through effective cybersecurity measures.

Moderator:

Nelson Woo

Industry Associations and Standards Manager
Axis Communications

Panelists:

Andy Tang

Deputy Executive Manager, Security Systems
The Hong Kong Jockey Club

John Wong

Chairman
The Hong Kong Security Association

Kinson Chan

CEO
eSIX Limited

Dr Alex Chung

President
Hong Kong Information Technology Federation

3:15 – 3:50 pm
Coffee break
Showcase open
3:50 – 4:05 pm
Audibly expanding your monitoring capabilities while ensuring privacy
Sound detection enhances active incident management by identifying audible indicators of potential threats. When combined with embedded analytics in surveillance cameras, it enables visualization and analysis of the source, allowing for immediate action. In environments where continuous video monitoring is not suitable, sound detection provides valuable situational awareness while maintaining ethical surveillance standards.

Speaker:

Carrie Lai

Senior Key Account Manager
Axis Communications

4:05 – 4:20 pm
One platform, unlimited possibilities
Designed to meet diverse customer needs, the new AXIS Camera Station video management software offers a flexible, end-to-end solution with great flexibility and limitless possibilities. It seamlessly adapts to a wide range of deployments, from small single-site setups to large, complex, multisite installations. Whether on a private network, in the cloud, or a hybrid of both, it enables you to build the ideal system that best fits your situations.

Speaker:

Wilson Kwok

Key Account Manager
Axis Communications

4:20 – 4:50 pm
TCO: How much does a security system actually cost?
Join us for an engaging session that dives into the true costs of a security system beyond just the initial investment. We will explore the concept of Total Cost of Ownership (TCO) as it applies to video surveillance, examining crucial factors that influence long-term expenses. Through real-world examples, we will reveal how operational costs, maintenance, and system longevity can significantly impact your budget. Utilizing a dynamic whiteboarding approach, participants will have the opportunity to share insights and experiences, fostering a lively and interactive discussion. This session aims to empower you with the knowledge to make informed decisions, maximizing ROI while ensuring your security investments support sustainability goals.

Speaker:

Jonatan Dychawy

Product Growth Manager
Axis Communications

4:50 – 5:10 pm
Live demonstrations

Speaker:

Peter Ho

Technical Manager
Axis Communications

5:10 – 5:15 pm
Closing remarks